Fancy a quick brainstorm? We’re here to help.

Beyond Transactions: Building Strategic Relationships for Portfolio Success

In the world of project portfolio management, technical expertise and process discipline are necessary foundations—but they alone will not determine your ultimate success. The differentiating factor that separates consistently successful portfolio leaders from those who struggle often comes down to a single critical element: the depth and quality of their stakeholder relationships.

The Relationship Deficit

Many portfolio managers operate from a fundamentally transactional mindset. Every interaction with stakeholders revolves around immediate project concerns: status updates, milestone reports, issue escalations, and resource requests. While these transactions are necessary, they create a dangerously narrow relationship dynamic that proves catastrophically inadequate when navigating complex delivery challenges.

The uncomfortable truth is stark: portfolio leaders who maintain purely transactional relationships rarely survive long-term. When difficulties inevitably arise, they lack the relational capital necessary to navigate the storm.

The Direct Correlation: Relationship Depth and Delivery Resilience

Experience across hundreds of portfolio implementations reveals a clear pattern: the depth of your stakeholder relationships directly determines your delivery resilience. When projects encounter serious obstacles—as they invariably will—transactional relationships crack under pressure, while deeper connections provide the foundation for collaborative problem-solving.

The Strategic Relationship Approach

Elite portfolio leaders intentionally cultivate relationships that transcend the immediate transactional requirements of their role. They recognise that delivery credibility isn’t built during status reports—it’s established in the conversations that happen between formal touchpoints.

This relationship-focused approach includes several key practices:

1. Investing beyond transactions

Strategic portfolio leaders deliberately create interactions that have no immediate project purpose. They connect with stakeholders outside the normal project cadence, building relationships independent of specific delivery needs.

2. Understanding deeper motivations

While transactional managers focus on capturing requirements, strategic leaders invest time to understand the underlying motivations, priorities, and pressures that shape stakeholder behaviour. This deeper understanding allows for more meaningful engagement when challenges arise.

3. Expanding relationship networks

Rather than limiting relationships to immediate project sponsors, successful portfolio managers create connections with end-users, customers, and adjacent stakeholders. This broader relationship network provides invaluable context and support when navigating complex delivery challenges.

Practical Implementation

Building strategic relationships doesn’t require a complete reinvention of your approach. Small, deliberate changes can transform your stakeholder dynamics:

  • Schedule regular non-transactional touchpoints with key stakeholders
  • Create forums specifically designed for open conversation, not status reporting
  • Invest time to understand the career objectives and personal priorities of key stakeholders
  • Proactively share insights and information that might benefit stakeholders, even when not directly project-related

The Organisational Imperative

For organisations seeking to strengthen their portfolio delivery capability, the relationship dimension must be prioritised. When looking to hire project managers, technical qualifications should be balanced with demonstrated relationship-building abilities. The best project management headhunters now explicitly evaluate candidates’ capacity to build strategic partnerships, not just manage transactions.

Effective project resourcing should account for the relationship demands of each initiative, ensuring project leaders have both the capability and capacity to invest in stakeholder relationships. For organisations without this internal capability, exploring project management as a service providers can offer access to professionals with well-established stakeholder networks and relationship-building methodologies.

Self-Assessment: The Transactional Balance

A revealing question for any portfolio leader is straightforward: What percentage of your stakeholder interactions are purely transactional?

If your stakeholder engagement consists almost entirely of status meetings, issue escalations, and resource discussions, you’re likely operating with a dangerous relationship deficit. This transactional imbalance creates vulnerability that will become apparent at precisely the moment you can least afford it—when significant delivery challenges emerge.

The Path Forward

Transforming your approach begins with a deliberate strategy to create non-transactional touchpoints with key stakeholders. Even when there’s “nothing to report,” these interactions build the relationship capital that will prove invaluable when navigating future challenges.

Share this Post:

Introducing the Projects to Profits Blueprint

Achieve wildly successful projects & programmes in 6% of the time…

“We’ve made more progress in 3 months with PRO PMs than 4 years on our own!”

– Senior Client Lead (January 2024)

Related Posts

Schedule Introduction and Demo Call

We invite you to schedule a short introductory call with Chris. Availability below:

PRO PMs Logo

Introducing the Portfolio Delivery Blueprint

Download this blueprint to discover exactly how we deliver portfolios of 10-200+ projects all at the same time with huge success producing a strong ROI on your business case investments ranging from £500K to £80M.