A. INTRODUCTION
B. PURPOSE
The purpose of this policy is to ensure that all marketing and communication activities adhere to legal and ethical standards, respect individual preferences, and promote transparency and trust.
C. DATA COLLECTION FOR MARKETING
- Consent-Based Collection: We will only collect personal data for marketing purposes when explicit consent has been provided by the individual. This includes, but is not limited to, email addresses, phone numbers, and other contact details.
- Opt-In Mechanism: All marketing communications will be based on an opt-in mechanism. Individuals will be provided with clear and straightforward methods to opt-in to receive marketing communications.
- Source of Data: We will always inform individuals about the source of their data if it was not collected directly from them.
D. USE OF PERSONAL DATA IN MARKETING
- Purpose Limitation: Personal data will only be used for the specific marketing purposes for which consent was obtained.
- Personalization: We may use personal data to tailor marketing communications to individual preferences and behaviors.
- Third-Party Marketing: We will not share personal data with third parties for their independent marketing purposes without explicit consent.
E. COMMUNICATION CHANNELS
- Email Marketing: Individuals who have opted in to receive email communications will receive information about our products, services, and other relevant news. Each email will include an option to unsubscribe.
- Direct Mail and Telemarketing: We may use postal addresses and phone numbers for direct mail and telemarketing campaigns, respectively. Individuals will have the option to opt-out of such communications.
- Digital and Social Media Advertising: We may use personal data to display targeted advertisements on digital platforms and social media sites. Individuals will have options to control the ads they see through platform settings.
F. INDIVIDUAL RIGHTS
- Right to Opt-Out: Individuals have the right to opt-out of marketing communications at any time. All marketing materials will include clear instructions on how to do this.
- Access and Correction: Individuals have the right to access the personal data we hold about them for marketing purposes and to request corrections if the data is inaccurate.
- Data Deletion: Upon request, we will delete an individual’s personal data from our marketing databases.
G. REVIEW AND MONITORING
- Regular Review: This policy will be reviewed regularly to ensure it remains relevant and compliant with applicable laws and best practices.
- Monitoring: We will monitor our marketing activities to ensure compliance with this policy and to address any complaints or concerns promptly.
H. COMPLAINTS
Individuals who believe their personal data has been used for marketing purposes in a manner that violates this policy or applicable laws should contact us at info@propms.com.
I. CHANGES TO THIS POLICY
We reserve the right to update or modify this Marketing and Communication Policy at any time. Any changes will be communicated to all stakeholders and published on our official platforms.
J. COMPLIANCE
This policy is in line with the Data Protection Act 2018 and the EU General Data Protection Regulation (GDPR). We are committed to upholding the highest standards of data protection and privacy in all our marketing and communication activities.
K. ACCESS TO OTHER POLICIES
For information on our other data protection and privacy-related policies, individuals can reach out to us directly. We are committed to providing transparency and clarity on all our policies related to data protection.
